How builders can identify the top-selling agents in their markets
What if you could see exactly which agents are selling homes in your market area, within your price range, over the past 12 months? For builders, agent relationships matter. Yet identifying the most active agents in a specific city, ZIP code, or community often requires multiple MLS searches and manual filtering. Even then, it can […]
How can a new technology for home builders boast a 240% ROI?
By Ben Caballero What would a 240% ROI mean if every builder technology you invested in delivered a return like that? Unfortunately, most new technology overpromises and underdelivers. But SpecDeck, a breakthrough MLS listing platform, more than pays for itself by empowering home builders to maximize the effectiveness of their property listings. Today’s higher interest […]
Why Agent Rankings are Based on Production — Not Business Model
Article featured on Inman News Byline by: Ben Caballero, HomesUSA.com CEO | Since I was ranked as America’s number one real estate agent on REAL Trends “The Thousand” list, other agents have questioned my ranking. Recently, one agent read a story about how,
Lennar Chairman Talks About Innovation
Lennar’s embrace of transformational use of technology to drive its business forward became clear to audiences of Hive last fall as Lennar CEO Stuart Miller, a Hive dean, demonstrated ways that data would change local and enterprise decision-making and resource allocation from top to bottom.