HomesUSA.com™ Platform vs. Manual MLS Listings

Manual methods are slow, inefficient and quickly overwhelmed by a large volume of MLS listings. Speed and accuracy are quickly lost. Considering total costs, the inherent inefficiencies of manual systems is prohibitive. A Web-based system using the latest technology can process huge volumes of listings quickly and accurately. The cost of the HomesUSA.com™ platform is […]

Caballero Sets a New World Record

Dallas, Texas — (June 11, 2018) Guinness World Record holder Ben Caballero of HomesUSA.com in Addison, Texas set a new world record for home sales in a single year. Caballero sold more than 4,700 homes worth in excess of $1.9 billion in 2017, smashing the world record he set in 2016. Caballero sold 4,799 homes […]

Real Estate Agent Sets World Record

Let the “everything’s bigger in Texas” jokes begin. Ben Caballero will laugh all the way to the bank. Caballero, who already held the world record for selling $1.444 billion worth of homes in 2016, topped that record in 2017 with $1.906 billion in home sales.

Meet a record-setting agent

Real estate agents are known for rewarding each other with “top producer” recognition and awards for achieving milestones. But there’s only one real estate agent who has been named “Number One” in the world by Guinness World Records: Ben Caballero, an agent based in Addison, Tex. You might expect an agent with the kind of […]

Zillow Quietly Charging Big Builders for Listing Exposure

By: Andrea V. Brambila of Inman News | Since 2016, Zillow Group has been tapping into a new revenue stream by charging high-volume builders to post new-home listings on the company’s websites, which include Zillow.com and Trulia, the two most popular home search portals, Inman recently learned.

Your Listings may not be on Zillow

I recently learned that Zillow is not publishing my new home listings if the builder builds more than 150 homes a year. Its motivation is to have builders sign up for its Promoted Communities service, which Zillow covertly launched in early 2016.