Finally, one report that unlocks visibility into builder communities
By HomesUSA.com What if you could see the full picture of all your communities in one place, whenever you need it? For builder sales and marketing teams, reviewing the full status details of multiple communities can be time consuming and inconsistent. It often means juggling updates from different team members, reviewing MLS listings one by […]
New home sales fall in Dallas-Fort Worth while inventory softens and prices hold steady
By Bill Hethcock – Managing Editor, Dallas Business Journal Dallas-Fort Worth new home sales fell to 1,839 in November. Homes took 154.9 days to sell, up from 116.4 last year. Year-to-date housing starts in DFW declined 9.1 percent. Dallas-Fort Worth new home sales fell again in November as houses spent more time on the market, […]
HomesUSA.com: Texas New Home Sales Slide as Days on Market Rises
HomesUSA.com reports active listings taper, prices mixed Texas’s new home sales declined again in November as Days on Market continued to rise statewide, signaling a slower late-year sales pace. According to the latest HomesUSA.com Texas New Home Sales Report, total new home sales fell 4 percent month-over-month, while active listings edged slightly lower from October levels. The HomesUSA.com Texas New Home Sales Report uses Multiple […]
What if you could see buyer demand for a home before a showing is ever scheduled?
For builders, timing matters. Knowing when interest exists – and where it’s coming from – can shape how sales teams follow up, how inventory is positioned, and how quickly conversations move from “looking” to “serious.” That’s exactly where Reverse Prospecting Report inside SpecDeck by HomesUSA.com delivers value. The report doesn’t guess at demand. It shows it. […]
DFW housing market shows signs of stabilization as inventory hits highest level in years
Nov 25, 2025 – Dallas Business Journal By Bill Hethcock Summary: The numbers of existing homes and new-builds on the market continues to grow quickly in Dallas-Fort Worth as a shift from a strong seller’s position to a more neutral one, and potentially a buyer’s market in some areas, is underway. The Dallas-Fort Worth housing […]
Two Real Estate Brokerage Giants Recommend This AI Book for Agents
“The REAL AI Guide for Real Estate Agents” is already an Amazon bestseller Published on November 10, 2025 on CityBiz Two of real estate’s top leaders are urging real estate agents to check out a new AI book, The REAL AI Guide for Real Estate Agents, which ranked as high as No. 2 last week on […]
RealTrends Verified Ranks Dallas-Based Ben Caballero No. 1 in Six Categories
By HomesUSA.com Staff RealTrends Verified has released its most current rankings in markets across the US, and once again, Dallas-based Ben Caballero, founder and CEO of HomesUSA.com, stands alone at the top of the industry. Caballero earned the No. 1 position in all six major categories measured by RealTrends, reaffirming his status as the nation’s […]
New-home sales decline for fourth consecutive month in Houston
by Emily Marek – October 28, 2025 New-home inventory continued to grow in Houston in September amid the fourth-straight month-over-month sales decrease, according to the latest data from HomesUSA. Homebuyers purchased 2,046 new homes during the month, down from 2,125 in August but up from 1,943 in September 2024. Active inventory swelled to 15,315 new […]
Q&A with Ben Caballero, Founder and CEO of HomesUSA.com
Ben Caballero is the founder and CEO of HomesUSA.com and creator of SpecDeck, the world’s first fully automated MLS listing platform for builders, now used by more than 70 HomesUSA.com clients throughout Texas. A three-time Guinness World Records title holder, Ben has been the top-ranked real estate agent in the United States since 2013. Ben has sold more […]
Real voices, real results: Why client testimonials matter more than marketing
Companies spend millions each year trying to convince customers of their value. Glossy ads, clever campaigns, and polished press releases can all help build awareness. But when it comes to trust, nothing compares to the words of real clients. In fact, research proves it. According to research by BigCommerce: 92% of consumers read testimonials and […]