Everything we build is designed to turn visibility into action – Construction Today

In today’s fast-moving housing market, efficiency, accuracy, and exposure are critical to a builder’s success, but few companies have influenced US real estate as innovatively as HomesUSA.com. Consistently ranked as the nation’s No. 1 new homes seller since 2013, HomesUSA.com was created to address a persistent industry challenge: the widespread underutilization of the multiple listing […]
“Everything we build is designed to turn visibility into action” – an interview with Ben Caballero, Founder of HomesUSA.com

In today’s fast-moving housing market, efficiency, accuracy, and exposure are critical to a builder’s success, but few companies have influenced US real estate as innovatively as HomesUSA.com. Consistently ranked as the nation’s No. 1 new homes seller since 2013, HomesUSA.com was created to address a persistent industry challenge: the widespread underutilization of the multiple listing […]
How can a new technology for home builders boast a 240% ROI?

By Ben Caballero What would a 240% ROI mean if every builder technology you invested in delivered a return like that? Unfortunately, most new technology overpromises and underdelivers. But SpecDeck, a breakthrough MLS listing platform, more than pays for itself by empowering home builders to maximize the effectiveness of their property listings. Today’s higher interest […]
Builders: Are you losing money with your MLS listings?

As a production homebuilder dealing dozens of listings, have you ever stopped to calculate how much time and money you’re losing by managing your MLS listings with an inefficient manual process? The real estate market is already competitive enough, so why leave money on the table with outdated processes? For years, builders have recognized that […]