How some builders win like it’s the Indy 500 while others drive in circles

Indy 500 HomesUSA

By Ben Caballero If you tuned into the Indy 500 this year, you may not have noticed that all the cars are the same, even though they look different. The colors and sponsor logos disguise this fact. The chassis? Standard. The tires? Firestone only. Engines? You get a choice: Honda or Chevy, and both crank […]

HomesUSA.com: Texas Builders See Solid Late Spring Surge

CityBiz - Texas June 24

HomesUSA.com reports higher inventory, stabilizing sales pace and steady prices Texas home builders experienced a solid late spring surge as new home sales in May reached their highest level so far this year, according to the latest Texas New Home Sales Report released today by HomesUSA.com and its founder and CEO, Ben Caballero, the nation’s top-ranked real estate agent. The […]

Can home builders automate their MLS listings?

MLS Image

By Ben Caballero Production builders have built their business on faster, more accurate ways to manage their data over the last several years. They’ve invested in CRMs, ERPs, and back-office platforms that track every detail of their homes, from pricing and lot status to construction timelines. But what about MLS data? Can home builders automate […]

Why builders can’t build affordable entry-level housing and how to fix it.

Modern Builder Magazine Ben Caballero

By Ben Caballero America’s No. 1 real estate agent proposes three innovative solutions to the nation’s shortage of affordable housing. They would lower costs while creating future long-term tax income for municipalities, would not increase the tax burden on citizens, and would not require state or Federal subsidies.   America faces two interrelated housing crises simultaneously: an […]

Automate to dominate: Do you have the right builder tech to compete in 2025?

SpecDeck - Automate - Website

By Ben Caballero For production home builders, the stakes in 2025 have never been greater. The combination of higher interest rates, increasing buyer expectations, and razor-thin profit margins is spotlighting inefficiencies that hamper sales, rob you of potential income, and send buyers to your competitors. Despite being one of the most vital yet often overlooked […]

How can a new technology for home builders boast a 240% ROI?

By Ben Caballero What would a 240% ROI mean if every builder technology you invested in delivered a return like that? Unfortunately, most new technology overpromises and underdelivers. But SpecDeck, a breakthrough MLS listing platform, more than pays for itself by empowering home builders to maximize the effectiveness of their property listings. Today’s higher interest […]

SpecDeck: Texas homebuilders are using AI to accelerate sales

SpecDeck art for website story

New platform transforms MLS listing management for builders in Dallas, Houston, Austin, and San Antonio November 12, 2024 – In Texas, the number one state for new homes built in the US, more than two dozen production homebuilders – those building at scale each year – are turning to new technology that includes Generative AI […]

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