Why a Home’s MLS Price is So Important
A few weeks ago, I had a client whose maximum purchase price was $370,000. I searched MLS for listings between $350,000 to $400,000 with a mother-in-law suite. My MLS search returned nothing, but I remembered a builder that built such a plan and told my client we should visit them. He grumbled it would be […]
Show, Don’t Tell: Why Professional Real Estate Photography is Critical
In today’s visual world, image is everything and this is especially true in real estate. With nearly 95% of homebuyers using online search to begin their homebuying journey, professional real estate photography has become essential to selling new homes. According to the Center for REALTOR® Development (CRD): Home listings with high-quality photography sell 32% faster […]
July 2019 HomesUSA.Com™ New Home Sales Index
Houston Back on Top, Passes Dallas With Most New Home Sales HomesUSA.com Releases Texas New Homes Data for June While the hot Texas new home sales market may be cooling this summer, Houston just took back its position from Dallas-Ft. Worth as the state’s number one market for new home sales last month, according to […]
REAL Trends Announces 2019 The Thousand
Fourteenth annual real estate ranking advertised in The Wall Street Journal CASTLE ROCK, Colo., June 28, 2019 /PRNewswire/ — Today, REAL Trends + Tom Ferry, as advertised in The Wall Street Journal, published the 14th annual The Thousand list of America’s top 1,000 real estate sales professionals and teams. An abridged list of the designees is published in today’s edition of The […]
How to Increase Agent Showings and Sales
Recently, HomesUSA.com™ CEO Ben Caballero1 sat down with real estate agent Lynn Beaurline2, a Top Producing Realtor in the Dallas / Ft. Worth area to talk about what builders can do to generate more agent sales. Lynn says, “To make it easy for agents to sell your homes, the three most important things ways to […]
June 2019 HomesUSA.com™ New Home Sales Index
Texas New Home Market TighteningHomesUSA.com™ Says While Total Sales Improved in May, Pending Sales Tumble DALLAS, June 18, 2019 (GLOBE NEWSWIRE) — While total new home sales in Texas last month improved, the market looks to be tightening as pending sales fell sharply in May, according to a report released by HomesUSA.com™, based on data […]
May 2019 HomesUSA.com™ New Home Sales Index
TEXAS-NEW HOME MARKET SHOWS MIXED SIGNALS FOR APRIL HomesUSA.com™ Says April Sales and Pending Sales Drop, but Sales Pace Improves Dallas, Texas – May 15, 2019 – Both new home sales and pending home sales dropped in Texas last month. But the average price for new homes statewide was higher, and the sales pace […]
Will iBuyers survive a buyer’s market?

The iBuyer concept is fresh and exciting, but it remains untested throughout a full market cycle By Ben Caballero [This column was first published by Housingwire.] Venture capitalists are investing hundreds of millions of dollars in the iBuyer business model. I thought it would be interesting to see what they are doing in my local […]
April 2019 HomesUSA.com™ New Home Sales Index
TEXAS NEW HOME MARKET STABILIZES IN MARCH HomesUSA.com™ Reports Sales, Prices, and Sales Pace for New Homes Flatten Dallas, Texas – April 23, 2019 – New home sales, prices and sales pace were all flat in Texas last month, according to new data released by HomesUSA.com™ for March, based on data from local Multiple Listing […]
Mar 2019 HomesUSA.com™ New Home Sales Index
Texas New Home Market Surprises in February HomesUSA.com™ Reports Sales Up, Prices Down, Sales Pace Stable, But the Future? DALLAS, March 29, 2019 (GLOBE NEWSWIRE) — New home sales in Texas rose slightly last month, while the average new home price for the state fell slightly as the sale pace of new home sales stabilized, […]