Can home builders automate their MLS listings?

By Ben Caballero Production builders have built their business on faster, more accurate ways to manage their data over the last several years. They’ve invested in CRMs, ERPs, and back-office platforms that track every detail of their homes, from pricing and lot status to construction timelines. But what about MLS data? Can home builders automate […]
How can a new technology for home builders boast a 240% ROI?

By Ben Caballero What would a 240% ROI mean if every builder technology you invested in delivered a return like that? Unfortunately, most new technology overpromises and underdelivers. But SpecDeck, a breakthrough MLS listing platform, more than pays for itself by empowering home builders to maximize the effectiveness of their property listings. Today’s higher interest […]
Texas new home sales stable in October

DALLAS, Nov. 21, 2024 (GLOBE NEWSWIRE) — While Texas new home sales remained steady last month for the combined four largest markets in Texas, home sales were up 12% from a year ago, home price changes were mixed, and inventory continued to gradually increase on October, according to the newest monthly Texas New Home Sales […]
SpecDeck: Texas homebuilders are using AI to accelerate sales

New platform transforms MLS listing management for builders in Dallas, Houston, Austin, and San Antonio November 12, 2024 – In Texas, the number one state for new homes built in the US, more than two dozen production homebuilders – those building at scale each year – are turning to new technology that includes Generative AI […]
More than two dozen Texas homebuilders are using new technology – including AI – to accelerate sales with HomesUSA.com’s SpecDeck

New platform transforms MLS listing management for builders in Dallas, Houston, Austin, and San Antonio DALLAS, Oct. 29, 2024 (GLOBE NEWSWIRE) — In Texas, the number one state for new homes built in the US, more than two dozen production homebuilders – those building at scale each year – are turning to new technology that […]
Texas new home sales slowed in September, prices dropped in Austin

A new analysis of the statewide real estate market has revealed new home sales in Texas have slowed since September, despite a drop in average prices, and inventory is on the rise. The September edition of the New Home Sales Report by Dallas-based platform HomesUSA.com examined MLS data across Dallas-Fort Worth, Houston, Austin, and San Antonio to determine the […]
An Unstoppable Legend: Ben Caballero Remains America’s Top-Performing Real Estate Agent

Ben Caballero is an improbable and incomparable real estate legend. How can an individual real estate agent based in Texas sell an average of more than 19 homes daily, every day of the week, including Saturdays and Sundays? Again, 19 homes a day, times 365 days last year, would be 6,935 home sales. Ben sold 7,012 […]
HomesUSA.com™ Platform vs. Manual MLS Listings
Manual methods are slow, inefficient and quickly overwhelmed by a large volume of MLS listings. Speed and accuracy are quickly lost. Considering total costs, the inherent inefficiencies of manual systems is prohibitive. A Web-based system using the latest technology can process huge volumes of listings quickly and accurately. The cost of the HomesUSA.com™ platform is […]
How Important is Your Photography?
Quote from Builder Magazine “So why do so many home builders give photography short shrift? The primary reason is usually that there are a million other things to do. Unfortunately, when it comes time to update the website or run new ads or create new marketing pieces, the lack of photos becomes a big deal. […]
Is Dallas’ strong housing market pushing consumers into renting?
If you’re looking to build wealth, it might be wiser to rent a home in Dallas-Fort Worth than to buy.