<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>HomesUSA.com newsroom</title><link>https://homesusa.com/news/</link><description>HomesUSA.com’s SpecDeck® gets every home a builder lists onto the MLS, keeps it current, sends every organic inquiry back to the builder, and shows what competing communities are doing. 70+ builders, 7,480 homes sold in 2025.</description><language>en-us</language><item><title>Texas New Home Sales Report: October 2026 Charts</title><link>https://homesusa.com/2026/11/13/texas-new-home-sales-report-october-2026-charts/</link><guid isPermaLink="true">https://homesusa.com/2026/11/13/texas-new-home-sales-report-october-2026-charts/</guid><pubDate>Fri, 13 Nov 2026 13:45:00 GMT</pubDate><description>Texas new home sales averaged 5,018 in October 2026, down 7.6% from a year earlier. Charts for sales, days on market, sale price, sales-to-list-price ratio, pending sales and active listings in Austin, Dallas-Fort Worth, Houston and San Antonio, each with its own direct link.</description></item><item><title>Brokerages drop the ball on leads: Real estate’s costly follow-up problem</title><link>https://homesusa.com/2026/11/04/brokerages-drop-the-ball-on-leads-real-estates-costly-follow-up-problem/</link><guid isPermaLink="true">https://homesusa.com/2026/11/04/brokerages-drop-the-ball-on-leads-real-estates-costly-follow-up-problem/</guid><pubDate>Thu, 05 Nov 2026 02:38:04 GMT</pubDate><description>When a prospective new homebuyer contacts a real estate brokerage and gets no response, how much does that missed opportunity cost the builder? A new study from Pied Piper reveals widespread shortcomings in how major real estate brokerage brands handle incoming phone calls and website inquiries. The findings suggest that…</description></item><item><title>What happens to a builder’s lead when nobody answers?</title><link>https://homesusa.com/2026/10/28/what-happens-to-a-builders-lead-when-nobody-answers/</link><guid isPermaLink="true">https://homesusa.com/2026/10/28/what-happens-to-a-builders-lead-when-nobody-answers/</guid><pubDate>Wed, 28 Oct 2026 19:55:20 GMT</pubDate><description>It is 11:45 a.m. on a Tuesday morning. A buyer sees one of your new homes online, wants more information and reaches out. The builder’s Internet leads team may be staffed and ready, but before that team can do anything, the inquiry first has to reach the builder. If that first handoff…</description></item><item><title>What happens to your new home buyer leads after hours?</title><link>https://homesusa.com/2026/09/29/what-happens-to-your-new-home-buyer-leads-after-hours/</link><guid isPermaLink="true">https://homesusa.com/2026/09/29/what-happens-to-your-new-home-buyer-leads-after-hours/</guid><pubDate>Tue, 29 Sep 2026 22:01:05 GMT</pubDate><description>Homebuyers do not shop on a builder’s schedule. They search for homes after dinner, late at night, on weekends and during holidays, often at the exact time when a sales office is closed or a salesperson is no longer actively monitoring inquiries. That does not make their interest any less important. If…</description></item><item><title>How quickly does a buyer lead reach your sales team?</title><link>https://homesusa.com/2026/09/17/how-quickly-does-a-buyer-lead-reach-your-sales-team/</link><guid isPermaLink="true">https://homesusa.com/2026/09/17/how-quickly-does-a-buyer-lead-reach-your-sales-team/</guid><pubDate>Fri, 18 Sep 2026 02:08:50 GMT</pubDate><description>When a homebuyer clicks “contact” on one of your new home listings, how long does it take before someone on your team knows about it? Is it a few seconds, a few minutes, an hour, or does no one really know? Builders spend a tremendous amount of time and money getting prospective buyers to that…</description></item><item><title>Ben Caballero: An unstoppable decade at the top of real estate</title><link>https://homesusa.com/2026/08/26/ben-caballero-an-unstoppable-decade-at-the-top-of-real-estate/</link><guid isPermaLink="true">https://homesusa.com/2026/08/26/ben-caballero-an-unstoppable-decade-at-the-top-of-real-estate/</guid><pubDate>Wed, 26 Aug 2026 22:39:09 GMT</pubDate><description>Ten years. Nearly 60,000 homes. $26.6 billion in sales. Those are not Ben Caballero’s career totals. Those are his numbers for the last decade alone. It is hard to describe what Ben, founder and CEO of HomesUSA.com, has accomplished without sounding like you are exaggerating. His numbers feel less like real estate production and more…</description></item><item><title>Ben Caballero: ‘Adapt or die’ in a consolidating industry</title><link>https://homesusa.com/2026/08/21/ben-caballero-adapt-or-die-in-a-consolidating-industry/</link><guid isPermaLink="true">https://homesusa.com/2026/08/21/ben-caballero-adapt-or-die-in-a-consolidating-industry/</guid><pubDate>Fri, 21 Aug 2026 21:49:18 GMT</pubDate><description>Learn how this perennial top producer keeps moving forward amid an increasingly tricky market Ben Caballero, like scores of real estate professionals, started the year optimistic. After all, 2025 was supposed to be rock bottom, setting — as the old adage says — the foundation for a market comeback. But 2026 has been a mixed…</description></item><item><title>New Ranking Names Ben Caballero No. 1 Individual Agent in the U.S.</title><link>https://homesusa.com/2026/06/12/new-ranking-names-ben-caballero-no-1-individual-agent-in-the-u-s/</link><guid isPermaLink="true">https://homesusa.com/2026/06/12/new-ranking-names-ben-caballero-no-1-individual-agent-in-the-u-s/</guid><pubDate>Fri, 12 Jun 2026 20:44:12 GMT</pubDate><description>Ben Caballero, founder and CEO of HomesUSA.com, has been ranked the No. 1 individual real estate agent in the United States by RealTrends Verified on its 2026 Agent National Ranking list. Caballero earned the top individual ranking for both total sales sides and sales volume. According to RealTrends Verified, he recorded $3.671 billion in home sales production and…</description></item><item><title>Endless supply: DFW residential rankings</title><link>https://homesusa.com/2026/06/04/endless-supply-dfw-residential-rankings/</link><guid isPermaLink="true">https://homesusa.com/2026/06/04/endless-supply-dfw-residential-rankings/</guid><pubDate>Fri, 05 Jun 2026 04:48:20 GMT</pubDate><description>New builds put America’s No. 1 agent, HomeUSA’s Ben Caballero, on top of list Home construction may have fallen off its post-pandemic peak in Texas, but the broker who made a name for himself selling Lone Star State new builds is still on top. Ben Caballero of HomesUSA.com once again towered over his peers in The…</description></item><item><title>The fastest way for home builders to see what competitors are really doing</title><link>https://homesusa.com/2026/05/20/the-fastest-way-for-home-builders-to-see-what-competitors-are-really-doing/</link><guid isPermaLink="true">https://homesusa.com/2026/05/20/the-fastest-way-for-home-builders-to-see-what-competitors-are-really-doing/</guid><pubDate>Thu, 21 May 2026 02:47:36 GMT</pubDate><description>Do you really know what your competitors are doing in every one of their subdivisions? Most builders don’t. Or at least they only have a partial picture, and often an outdated one. That’s not a criticism. It’s the reality of new home sales. Large builders operate across multiple communities, competing subdivisions, and fast-moving local markets.…</description></item><item><title>Builders: Are you connecting with the right local agents who are selling the most homes?</title><link>https://homesusa.com/2026/04/28/builders-are-you-connecting-with-the-right-local-agents-who-are-selling-the-most-homes/</link><guid isPermaLink="true">https://homesusa.com/2026/04/28/builders-are-you-connecting-with-the-right-local-agents-who-are-selling-the-most-homes/</guid><pubDate>Tue, 28 Apr 2026 23:16:34 GMT</pubDate><description>Do you know which agents are actively listing homes in your market? If you could see it all at a glance, you would be able to use that insight to strengthen both agent relationships and buyer engagement. Inside SpecDeck by HomesUSA.com, builders can do exactly that. The Listing Agent Report gives builder teams a clear…</description></item><item><title>Everything we build is designed to turn visibility into action – Construction Today</title><link>https://homesusa.com/2026/04/09/everything-we-build-is-designed-to-turn-visibility-into-action-construction-today/</link><guid isPermaLink="true">https://homesusa.com/2026/04/09/everything-we-build-is-designed-to-turn-visibility-into-action-construction-today/</guid><pubDate>Fri, 10 Apr 2026 01:37:43 GMT</pubDate><description>In today’s fast-moving housing market, efficiency, accuracy, and exposure are critical to a builder’s success, but few companies have influenced US real estate as innovatively as HomesUSA.com. Consistently ranked as the nation’s No. 1 new homes seller since 2013, HomesUSA.com was created to address a persistent industry challenge: the widespread underutilization of the multiple listing…</description></item><item><title>Builders: Are you missing agents who can bring you more buyers?</title><link>https://homesusa.com/2026/03/31/builders-are-you-missing-agents-who-can-bring-you-more-buyers/</link><guid isPermaLink="true">https://homesusa.com/2026/03/31/builders-are-you-missing-agents-who-can-bring-you-more-buyers/</guid><pubDate>Tue, 31 Mar 2026 18:00:36 GMT</pubDate><description>What if you could see which Realtor offices are most active in your market and understand how many agents are behind each one? Inside SpecDeck by HomesUSA.com, builders can do exactly that with a single report that is available on demand, ready to download, export, or print in seconds. For builder sales managers, this is…</description></item><item><title>Ben Caballero: Improved pending new-home sales don’t quite indicate strong spring market</title><link>https://homesusa.com/2026/03/27/ben-caballero-improved-pending-new-home-sales-dont-quite-indicate-strong-spring-market/</link><guid isPermaLink="true">https://homesusa.com/2026/03/27/ben-caballero-improved-pending-new-home-sales-dont-quite-indicate-strong-spring-market/</guid><pubDate>Fri, 27 Mar 2026 22:01:47 GMT</pubDate><description>Although new-home sales decreased in Dallas-Fort Worth in February, buyer activity heated up in the form of an increase in pending home sales, according to the latest report from HomesUSA.com. That improvement indicates improved sales later this spring — but not a big enough boost to get excited about, said CEO Ben Caballero. “Dallas builders are…</description></item><item><title>“Everything we build is designed to turn visibility into action” – an interview with Ben Caballero, Founder of HomesUSA.com</title><link>https://homesusa.com/2026/03/19/everything-we-build-is-designed-to-turn-visibility-into-action-an-interview-with-ben-caballero-founder-of-homesusa-com/</link><guid isPermaLink="true">https://homesusa.com/2026/03/19/everything-we-build-is-designed-to-turn-visibility-into-action-an-interview-with-ben-caballero-founder-of-homesusa-com/</guid><pubDate>Fri, 20 Mar 2026 03:13:16 GMT</pubDate><description>In today’s fast-moving housing market, efficiency, accuracy, and exposure are critical to a builder’s success, but few companies have influenced US real estate as innovatively as HomesUSA.com. Consistently ranked as the nation’s No. 1 new homes seller since 2013, HomesUSA.com was created to address a persistent industry challenge: the widespread underutilization of the multiple listing…</description></item><item><title>Houston new-home sales recede at start of 2026</title><link>https://homesusa.com/2026/02/27/houston-new-home-sales-recede-at-start-of-2026/</link><guid isPermaLink="true">https://homesusa.com/2026/02/27/houston-new-home-sales-recede-at-start-of-2026/</guid><pubDate>Sat, 28 Feb 2026 00:56:10 GMT</pubDate><description>New-home sales declined 7% month over month in Houston in January, according to the latest report from HomesUSA.com. Homebuyers purchased 1,998 new homes during the month, down from 2,157 in December. Sales also decreased annually, with 2,046 homes sold in January 2025. Days on market increased to 98.55, up from 95.67 a month prior…</description></item><item><title>How builders can identify the top-selling agents in their markets</title><link>https://homesusa.com/2026/02/18/how-builders-can-identify-the-top-selling-agents-in-their-markets/</link><guid isPermaLink="true">https://homesusa.com/2026/02/18/how-builders-can-identify-the-top-selling-agents-in-their-markets/</guid><pubDate>Thu, 19 Feb 2026 02:13:35 GMT</pubDate><description>What if you could see exactly which agents are selling homes in your market area, within your price range, over the past 12 months? For builders, agent relationships matter. Yet identifying the most active agents in a specific city, ZIP code, or community often requires multiple MLS searches and manual filtering. Even then, it can…</description></item><item><title>Houston leads major Texas metros in new-home sales</title><link>https://homesusa.com/2026/02/05/houston-leads-major-texas-metros-in-new-home-sales/</link><guid isPermaLink="true">https://homesusa.com/2026/02/05/houston-leads-major-texas-metros-in-new-home-sales/</guid><pubDate>Thu, 05 Feb 2026 19:30:25 GMT</pubDate><description>New-home sales increased 9% month over month in Houston in December, according to the Texas New Home Sales Report from HomesUSA. While new-home sales increased on a monthly basis in all of Texas’ four major metro areas, Houston had the highest sales volume at 2,157. Dallas-Fort Worth followed at 1,967. Pending sales declined…</description></item><item><title>Finally, one report that unlocks visibility into builder communities</title><link>https://homesusa.com/2026/01/27/finally-one-report-that-unlocks-visibility-into-builder-communities/</link><guid isPermaLink="true">https://homesusa.com/2026/01/27/finally-one-report-that-unlocks-visibility-into-builder-communities/</guid><pubDate>Tue, 27 Jan 2026 20:00:29 GMT</pubDate><description>What if you could see the full picture of all your communities in one place, whenever you need it? For builder sales and marketing teams, reviewing the full status details of multiple communities can be time consuming and inconsistent. It often means juggling updates from different team members, reviewing MLS listings one by…</description></item><item><title>New home sales fall in Dallas-Fort Worth while inventory softens and prices hold steady</title><link>https://homesusa.com/2026/01/02/new-home-sales-fall-in-dallas-fort-worth-while-inventory-softens-and-prices-hold-steady/</link><guid isPermaLink="true">https://homesusa.com/2026/01/02/new-home-sales-fall-in-dallas-fort-worth-while-inventory-softens-and-prices-hold-steady/</guid><pubDate>Fri, 02 Jan 2026 23:42:26 GMT</pubDate><description>Dallas-Fort Worth new home sales fell to 1,839 in November. Homes took 154.9 days to sell, up from 116.4 last year. Year-to-date housing starts in DFW declined 9.1 percent. Dallas-Fort Worth new home sales fell again in November as houses spent more time on the market,…</description></item><item><title>HomesUSA.com: Texas New Home Sales Slide as Days on Market Rises</title><link>https://homesusa.com/2025/12/26/homesusa-com-texas-new-home-sales-slide-as-days-on-market-rises/</link><guid isPermaLink="true">https://homesusa.com/2025/12/26/homesusa-com-texas-new-home-sales-slide-as-days-on-market-rises/</guid><pubDate>Fri, 26 Dec 2025 22:50:44 GMT</pubDate><description>HomesUSA.com reports active listings taper, prices mixed Texas’s new home sales declined again in November as Days on Market continued to rise statewide, signaling a slower late-year sales pace. According to the latest HomesUSA.com Texas New Home Sales Report, total new home sales fell 4 percent month-over-month, while active listings edged slightly lower from October levels. The HomesUSA.com Texas New Home Sales Report uses Multiple…</description></item><item><title>What if you could see buyer demand for a home before a showing is ever scheduled?</title><link>https://homesusa.com/2025/12/19/what-if-you-could-see-buyer-demand-for-a-home-before-a-showing-is-ever-scheduled/</link><guid isPermaLink="true">https://homesusa.com/2025/12/19/what-if-you-could-see-buyer-demand-for-a-home-before-a-showing-is-ever-scheduled/</guid><pubDate>Fri, 19 Dec 2025 22:33:30 GMT</pubDate><description>For builders, timing matters. Knowing when interest exists – and where it’s coming from – can shape how sales teams follow up, how inventory is positioned, and how quickly conversations move from “looking” to “serious.” That’s exactly where Reverse Prospecting Report inside SpecDeck by HomesUSA.com delivers value. The report doesn’t guess at demand. It shows it.…</description></item><item><title>DFW housing market shows signs of stabilization as inventory hits highest level in years</title><link>https://homesusa.com/2025/12/11/dfw-housing-market-shows-signs-of-stabilization-as-inventory-hits-highest-level-in-years/</link><guid isPermaLink="true">https://homesusa.com/2025/12/11/dfw-housing-market-shows-signs-of-stabilization-as-inventory-hits-highest-level-in-years/</guid><pubDate>Fri, 12 Dec 2025 04:56:40 GMT</pubDate><description>Nov 25, 2025 – Dallas Business Journal By Bill Hethcock Summary: The numbers of existing homes and new-builds on the market continues to grow quickly in Dallas-Fort Worth as a shift from a strong seller’s position to a more neutral one, and potentially a buyer’s market in some areas, is underway. The Dallas-Fort Worth housing…</description></item><item><title>Who is the most productive real estate agent in America? Meet Ben Caballero.</title><link>https://homesusa.com/2025/12/05/most-productive-agent/</link><guid isPermaLink="true">https://homesusa.com/2025/12/05/most-productive-agent/</guid><pubDate>Fri, 05 Dec 2025 14:00:53 GMT</pubDate><description>When you look at the most productive real estate agents in America, one name doesn’t just stand out: it stands alone. As documented by The Wall Street Journal and independently verified by HousingWire’s RealTrends, Ben Caballero, founder and CEO of HomesUSA.com, is the most productive individual real estate agent in U.S. history. Guinness World Records…</description></item><item><title>Two Real Estate Brokerage  Giants Recommend This  AI Book for Agents</title><link>https://homesusa.com/2025/11/19/two-real-estate-brokerage-giants-recommend-this-ai-book-for-agents/</link><guid isPermaLink="true">https://homesusa.com/2025/11/19/two-real-estate-brokerage-giants-recommend-this-ai-book-for-agents/</guid><pubDate>Thu, 20 Nov 2025 04:55:37 GMT</pubDate><description>“The REAL AI Guide for Real Estate Agents” is already an Amazon bestseller Published on November 10, 2025 on CityBiz Two of real estate’s top leaders are urging real estate agents to check out a new AI book, The REAL AI Guide for Real Estate Agents, which ranked as high as No. 2 last week on…</description></item><item><title>RealTrends Verified Ranks Dallas-Based Ben Caballero No. 1 in Six Categories</title><link>https://homesusa.com/2025/11/14/realtrends-verified-ranks-dallas-based-ben-caballero-no-1-in-six-categories/</link><guid isPermaLink="true">https://homesusa.com/2025/11/14/realtrends-verified-ranks-dallas-based-ben-caballero-no-1-in-six-categories/</guid><pubDate>Fri, 14 Nov 2025 21:37:29 GMT</pubDate><description>RealTrends Verified has released its most current rankings in markets across the US, and once again, Dallas-based Ben Caballero, founder and CEO of HomesUSA.com, stands alone at the top of the industry. Caballero earned the No. 1 position in all six major categories measured by RealTrends, reaffirming his status as the nation’s…</description></item><item><title>New-home sales decline for fourth consecutive month in Houston</title><link>https://homesusa.com/2025/10/28/new-home-sales-decline-for-fourth-consecutive-month-in-houston/</link><guid isPermaLink="true">https://homesusa.com/2025/10/28/new-home-sales-decline-for-fourth-consecutive-month-in-houston/</guid><pubDate>Tue, 28 Oct 2025 11:18:53 GMT</pubDate><description>by Emily Marek – October 28, 2025 New-home inventory continued to grow in Houston in September amid the fourth-straight month-over-month sales decrease, according to the latest data from HomesUSA. Homebuyers purchased 2,046 new homes during the month, down from 2,125 in August but up from 1,943 in September 2024. Active inventory swelled to 15,315 new…</description></item><item><title>Q&amp;A with Ben Caballero, Founder and CEO of HomesUSA.com</title><link>https://homesusa.com/2025/10/22/citybiz-qa-with-ben-caballero/</link><guid isPermaLink="true">https://homesusa.com/2025/10/22/citybiz-qa-with-ben-caballero/</guid><pubDate>Wed, 22 Oct 2025 05:40:48 GMT</pubDate><description>Ben Caballero is the founder and CEO of HomesUSA.com and creator of SpecDeck, the world’s first fully automated MLS listing platform for builders, now used by more than 70 HomesUSA.com clients throughout Texas. A three-time Guinness World Records title holder, Ben has been the top-ranked real estate agent in the United States since 2013. Ben has sold more…</description></item><item><title>Ben Caballero: $27 billion in home sales</title><link>https://homesusa.com/2025/10/17/ben-caballero-27-billion-in-home-sales/</link><guid isPermaLink="true">https://homesusa.com/2025/10/17/ben-caballero-27-billion-in-home-sales/</guid><pubDate>Fri, 17 Oct 2025 20:01:52 GMT</pubDate><description>A buyer using the big Texas multiple listing service HAR.com who looks up Ben Caballero’s listings might notice that he has one or two that are active. Yet, of those that are recently sold, he has 10,000. A broker as big as Texas, Caballero has, in his career, sold…</description></item><item><title>Real voices, real results: Why client testimonials matter more than marketing</title><link>https://homesusa.com/2025/10/07/builder-testimonials/</link><guid isPermaLink="true">https://homesusa.com/2025/10/07/builder-testimonials/</guid><pubDate>Tue, 07 Oct 2025 14:00:25 GMT</pubDate><description>Companies spend millions each year trying to convince customers of their value. Glossy ads, clever campaigns, and polished press releases can all help build awareness. But when it comes to trust, nothing compares to the words of real clients. In fact, research proves it. According to research by BigCommerce: 92% of consumers read testimonials and…</description></item></channel></rss>