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Ben Caballero is the founder and CEO of HomesUSA.com and creator of SpecDeck, the world’s first fully automated MLS listing platform for builders, now used by more than
By Alison Rogers | Commercial Observer A buyer using the big Texas multiple listing service HAR.com who looks up Ben Caballero’s listings might notice that
Companies spend millions each year trying to convince customers of their value. Glossy ads, clever campaigns, and polished press releases can all help build awareness.
Houston’s new-home market experienced sales declines for the third consecutive month in August, HomesUSA reported. Homebuyers purchased 2,125 new homes during the month, down from 2,281 in
By Ben Caballero We recently discovered something about the long-term success of HomesUSA.com that even surprised us. One of the most valuable benefits our clients
Dallas-Ft. Worth new home sales dipped slightly in July, continuing last month’s decline as Ben Caballero predicted when he said, “Texas 2025 new home sales likely peaked
Every year since 2013, Ben Caballero has landed at the top of Real Trends/HousingWire‘s definitive list of America’s top real estate agents. After selling nearly
HomesUSA.com reports modest price declines and improved Days on Market DALLAS, Texas, July 23, 2025 (GLOBE NEWSWIRE) — Texas new home sales showed a slight
Texas new home sales showed a slight decline in June as the market adjusts to seasonal and affordability pressures, according to the latest Texas New
By Shonda Novak, Austin American-Statesman July 3, 2025 Sales of newly built homes in the Austin area surged nearly 14% in May, a new analysis
By Ben Caballero If you tuned into the Indy 500 this year, you may not have noticed that all the cars are the same, even
HomesUSA.com reports higher inventory, stabilizing sales pace and steady prices Texas home builders experienced a solid late spring surge as new home sales in May
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